MBC: AI Customer Service Automation Suite
Comprehensive automation with AI phone support, smart scheduling, and email management
Transforming Customer Service with AI Automation
La Maison Belge du Crédit (MBC) faced a common challenge: their team spent countless hours handling repetitive customer service tasks—answering phone calls, scheduling appointments, and responding to emails. These essential but time-consuming activities left less time for what truly matters: building relationships with clients and helping them achieve their financial goals.
We developed a comprehensive automation suite that revolutionized MBC’s customer service operations, implementing three integrated systems that work seamlessly together to provide exceptional service while dramatically reducing manual workload.
AI Phone Answering System
The AI-powered phone system serves as MBC’s intelligent first point of contact, available 24/7 to assist callers. When potential clients call, the AI system provides accurate information about MBC’s services, answers common questions, and ensures consistent messaging across all interactions.
Beyond just providing information, the system actively qualifies leads by gathering essential details from callers—their needs, contact information, and service preferences. This automatic lead capture ensures that no opportunity is missed, even outside business hours, and the sales team receives qualified leads with context already established.
Key Benefits:
- 24/7 availability for customer inquiries
- Consistent, accurate information delivery
- Automatic lead qualification and data capture
- Immediate response to potential clients
- No missed opportunities outside business hours
Smart Appointment Booking System
The web-based appointment system empowers clients to schedule meetings directly through MBC’s website, removing the back-and-forth phone calls and emails traditionally required for booking. The system syncs in real-time with each agent’s calendar, showing only available time slots and preventing double-bookings.
During the booking process, the system collects all required client information upfront, ensuring agents are prepared for each meeting. Clients receive automatic confirmation with a personalized cancellation link, giving them the flexibility to reschedule if needed without requiring staff intervention.
Key Benefits:
- Self-service appointment scheduling for clients
- Real-time synchronization with agent calendars
- Automatic collection of required client information
- Flexible cancellation and rescheduling options
- Eliminated scheduling conflicts and double-bookings
- Reduced administrative workload
Email Auto-Reply System
The automatic email management system handles incoming emails to MBC’s general inbox, providing instant, professional responses to common inquiries. Whether a prospect is asking about services, requesting information, or seeking an initial consultation, they receive an immediate acknowledgment and helpful information.
This system ensures that every email receives a timely response, maintaining MBC’s professional image while freeing up staff from manual email triage and initial responses.
Key Benefits:
- Instant response to all incoming emails
- Consistent, professional communication
- Automated handling of common inquiries
- Freed up staff time for complex client needs
- Improved response time satisfaction
The Impact: Focus on What Matters
Together, these three automation systems have transformed MBC’s operations. The time previously spent on repetitive administrative tasks—answering phones, scheduling appointments, and managing routine emails—has been dramatically reduced.
This efficiency gain has allowed MBC’s team to redirect their energy and expertise where it creates the most value: understanding client needs, providing personalized financial advice, and building lasting relationships. The automation handles the routine, while the team focuses on the human touch that makes all the difference in financial services.